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Creative Juice


Oct 11, 2018

How does someone go from "I've never heard of you" to "I'm your hugest fan"? What are the necessary steps that go between those two extremes? Programming the psychological "journey" that your listeners take should be your primary focus...

In this 4-part series, we're going in-depth on the fundamental framework that guides every decision, strategy, campaign, and win here at Indepreneur: The Buddy System. Listen in as our co-Founders give you the full blueprint for creating a rock-solid business around your artistry that produces life-long fans like clockwork.

In this episode, Circa and Corrin discuss the Permission and Nurturing stages of the listener journey. Getting your listener's "Permission" to speak with them is essential to building a long-term, contactable fan base.

The Nurturing stage ensures that you are a good steward of your artist-to-fan relationship - doing cool things for your fans as much as possible. Listen carefully to this episode - this is the missing piece to music marketing that most music industry professionals drop the ball on!